Client: Department of Justice and the Bureau of Justice Assistance
Brief: Poster series aimed at raising public awareness about the illegal and dangerous practice of straw purchasing—where someone buys a firearm on behalf of someone who is prohibited from owning one. This campaign will educate the public on the risks associated with straw purchases, the legal consequences, and how to report suspicious activities. The overall tone should be direct, responsible, and community-focused.
Solution: Create impactful awareness posters using strong photo imagery that reinforces the message.